"LISHUI SHANGENG" certification brand is a regional public brand of high-quality agricultural products based on good ecological environment."LISHUI SHANGENG" brand certification products must have a good ecological agricultural environment, meet the requirements of "three products and one standard" (pollution-free agricultural products, green food, organic agricultural products and geographical indications of agricultural products); and through third-party evaluation and certification, obtain "LISHUI SHANGENG" certification marks of high-quality ecological products. The certification ofLISHUI SHANGENG products highlights the ecological characteristics of "beautiful mountains and rivers" and the ecological civilization concept of "green mountains and rivers" in Zhejiang Province; it advocates the ecological farming concept of friendly environment, ecological civilization and intensive farming; it embodies the modern agricultural characteristics of rational methods, advanced facilities, processing science and information traceability.